TikTok Ads reporting in Slack, automated

Opera posts a clean TikTok Ads summary straight into the Slack channel you already watch — pulled automatically on the cadence you choose, written for people, with no export and no dashboard to open.

What lands in Slack

A short, readable update — headline numbers, the period-over-period change, and anything out of range — not a raw data dump.

"Every morning, post yesterday's TikTok Ads spend, impressions & clicks, conversions by channel to #growth."

Self-reported conversions overstate vs your MMP

TikTok uses its own attribution windows (commonly 7-day click / 1-day view) and, on iOS, relies on SKAN — so TikTok's self-reported conversions tend to overstate results versus what your MMP attributes, especially on iOS. Always reconcile TikTok-reported numbers against AppsFlyer before you trust a blended CAC built on them.

Scoped like a real report, not a firehose

The post is filtered the way the report is:

Same definitions, same scope — just delivered where the team already looks.

It keeps your Sheet in sync too

The same scheduled run can append the numbers to your existing Google Sheet — append-only, formulas preserved — so the Slack post and your report never disagree.

Safe enough for production

Opera is built to touch production reports and live ad accounts without breaking anything:

• No destructive writes. Updates are append-only by default — your existing data and formulas are never overwritten.
• Preview before execution. You see exactly what Opera will change before a single cell is written.
• Campaigns paused by default. New campaigns are created paused, with approvals required before any spend.
• Full audit logs and client-level isolation. Every action is logged, and each client's data and rules stay separate.