Google Ads, Meta Ads & TikTok Ads reporting automation

Three platforms, one source of truth

Running paid across Google Ads, Meta Ads and TikTok Ads means three exports, three formats, three sets of definitions. Opera pulls all three, normalizes the metrics so they're comparable, and writes one report.

What each platform will try to slip past you

• Google Ads — modeled conversions credited on the click date
• Meta Ads — the 7-day-click window and impression-date credit
• TikTok Ads — self-reported conversions overstate vs your MMP

Opera pins the attribution settings per pull and re-pulls trailing windows, so restated days converge in your report instead of silently diverging across platforms.

Updated in the Sheet you already use

Opera reads your structure and appends — formulas preserved, append-only — then sends a Slack or email summary on the schedule you set.

Reconcile with your MMP

Add AppsFlyer or Adjust and Opera will tie platform spend to attributed installs and events, so blended CAC and ROAS stay honest across channels.

Safe enough for production

Opera is built to touch production reports and live ad accounts without breaking anything:

• No destructive writes. Updates are append-only by default — your existing data and formulas are never overwritten.
• Preview before execution. You see exactly what Opera will change before a single cell is written.
• Campaigns paused by default. New campaigns are created paused, with approvals required before any spend.
• Full audit logs and client-level isolation. Every action is logged, and each client's data and rules stay separate.